Post by account_disabled on Jan 3, 2024 5:43:05 GMT
Mailboxes are carriers of countless gifts and congratulations during this time of year . But it seems that in their bowels they also house prodigious throats. This is at least what Canada Post suggests in its new and endearing Christmas campaign. In the spot that constitutes the central axis of the Canadian postal service campaign, a postman is surprised in the middle of delivering by the carols that the mailboxes in which he deposits letters and packages sing in unison. Signed by the agencies The&Partnership and Tank , both agencies had to hire a good number of operators to properly orchestrate the dozens of mailboxes that were involved in the advertisement. If you do not see the embedded video correctly, click here The&Partnership and Tank also faced the challenge of reproducing the snow present in the spot , since when the advertisement was filmed in early October this meteorological phenomenon was completely absent on Canadian lands.
The idea behind the new Canada Post campaign is rooted in the strong contrast between receiving emails and receiving postal mail . «Receiving letters is a source of joy. Knowing that someone remembered Phone Number List you from somewhere, took the time to write to you and sent you a card or a gift is an act that brims with magic,” explains Nabil Rachid, creative director of The&Partnership. Amy Millan and Evan Cranley , two "indie" musicians based in Montreal, wrote and performed the Christmas carol that plays in the new Canada Post campaign. DATA SHEET Advertiser: Canada Post Title: “A Street Named Joy” General Manager, Marketing: Danielle Doiron Director, Advertising: Jennifer Justin Advertising Manager: Derek Welosky Advertising Manager: Christine Sorensen Agency: The&Partnership Executive Creative Director, Canada: Ron Smrczek Head of Strategy: Andre Louis Strategy Director: Erika Maginn Strategy Director: Sam Francis Creative Director: Nabil Rachid Copywriter.
Jordan Mark Senior Art Director: Barry Hann Managing Director: Lesley Rivard Integrated Business Lead : Sophie Mair Account Director: Meghan Schroeder Account Manager: Abbey Koma Account Coordinator: Hannah Casey Head of Production: Hanna Bratt Producer: Kasia Zeniuk Agency: Tank VP Client Services: Lyne Mongrain Account Director: Anne-Louise Bélanger Account Director: Rosalie Lemelin Copywriter: Benoît Losier Producer and Video Project Manager: Melissa Lepine Production company: Untitled Films Production Service Company: Les Enfants Director: Ivan Grbovic Producer: Andrew Graham/ Visant Le Guennec Executive Producer: Lexy Kavluk Director of Photography: Sara Mishara Editor: Salvador Valdez Production Designer: Sylvain Lemaitre Color Facility: MELS Colorist: Jerome Cloutier VFX: Mathematic VFX Producer: Alex Pagot Audio House: Circonflex Music Director: Paul-Etienne Côté Composers: Amy Millan & Evan Cranley.
The idea behind the new Canada Post campaign is rooted in the strong contrast between receiving emails and receiving postal mail . «Receiving letters is a source of joy. Knowing that someone remembered Phone Number List you from somewhere, took the time to write to you and sent you a card or a gift is an act that brims with magic,” explains Nabil Rachid, creative director of The&Partnership. Amy Millan and Evan Cranley , two "indie" musicians based in Montreal, wrote and performed the Christmas carol that plays in the new Canada Post campaign. DATA SHEET Advertiser: Canada Post Title: “A Street Named Joy” General Manager, Marketing: Danielle Doiron Director, Advertising: Jennifer Justin Advertising Manager: Derek Welosky Advertising Manager: Christine Sorensen Agency: The&Partnership Executive Creative Director, Canada: Ron Smrczek Head of Strategy: Andre Louis Strategy Director: Erika Maginn Strategy Director: Sam Francis Creative Director: Nabil Rachid Copywriter.
Jordan Mark Senior Art Director: Barry Hann Managing Director: Lesley Rivard Integrated Business Lead : Sophie Mair Account Director: Meghan Schroeder Account Manager: Abbey Koma Account Coordinator: Hannah Casey Head of Production: Hanna Bratt Producer: Kasia Zeniuk Agency: Tank VP Client Services: Lyne Mongrain Account Director: Anne-Louise Bélanger Account Director: Rosalie Lemelin Copywriter: Benoît Losier Producer and Video Project Manager: Melissa Lepine Production company: Untitled Films Production Service Company: Les Enfants Director: Ivan Grbovic Producer: Andrew Graham/ Visant Le Guennec Executive Producer: Lexy Kavluk Director of Photography: Sara Mishara Editor: Salvador Valdez Production Designer: Sylvain Lemaitre Color Facility: MELS Colorist: Jerome Cloutier VFX: Mathematic VFX Producer: Alex Pagot Audio House: Circonflex Music Director: Paul-Etienne Côté Composers: Amy Millan & Evan Cranley.